Wednesday, May 9, 2018

Study Task - Industry Research


Although I ended up switching to editorial illustrations for this module, I initially joined the adult publishing group so this is what I researched.

Some of the trends I learnt about were generally about the stories – there are a lot of books with themes of diversity running through them such as gender, race, sexual orientation etc, and a lot of stories written with multiple points of view and narratives.

A big trend within adult publishing at the moment is rebranding older books with more modern covers and sleeves and making collectable hardback versions. This makes them an object that people really want to own and have in their homes.

I also learnt about the different types of publishing. This includes traditional publishing, self-publishing and hybrid publishing.

My part of the study task was to look at case studies. I tried to find a variety of examples. The first was books by Murakami – the illustrations on the front of his books are all in a very similar style. They are all quite minimalist images, with a limited colour scheme. This allows people to quickly glance at a book and know that it is by that author.

Another case study I found was Fear and Loathing in Las Vegas. This is one of few adult books that has illustrations within the book. While this is rare, they’re effective in this case because they are all quite chaotic and surreal, which reflects the narrative of the book.

No comments:

Post a Comment